Privacy Policy

Effective: May 18, 2026 · Last updated: May 18, 2026

1. Information we collect

We collect information in two ways: (a) information you provide directly to us, and (b) information collected automatically when you interact with our pages or advertisements.

Information you provide

When you submit an intake form or otherwise contact us, you may provide:

• Identifiers (first and last name, email address, phone number, postal address or ZIP code)
• Demographic information (date of birth, gender) where relevant to the claim review
• Exposure-history information (counties or regions where you lived or worked, time periods)
• Health-context information you voluntarily provide during intake (for example, in a phone conversation with an intake representative)
• Your relationship to an injured party, if you are submitting on someone else's behalf
• Best times and methods to contact you
• Any additional information you choose to share, including notes, free-text responses, or documents

Information collected automatically

• Device, browser, and IP-address information when you visit our pages or click our advertisements
• Referring URL, pages visited, time on page, and click events on our marketing pages
• Information from social platforms (such as Facebook and Instagram) when you interact with our pages or ads, including identifiers those platforms provide to us in line with their own terms
• Lead-tracking certificates (such as TrustedForm) used to evidence consent at the time of form submission

2. How we use information

We use the information we collect to:

• Review whether your situation may be a candidate for a no-cost claim review
• Contact you by phone, SMS, or email to conduct the intake review and follow up
• Route your information to one or more participating law firms or co-counsel for case review
• Operate, secure, and improve our marketing and intake pages and advertisements
• Comply with applicable laws, including attorney-advertising rules and consumer-protection requirements
• Detect, prevent, and respond to fraud, abuse, or security incidents

We do not use the information we collect to make automated decisions that produce legal or similarly significant effects on you without human review.

3. Who we share information with

We share information with the following categories of recipients:

• Participating law firms who review whether to investigate or represent your potential claim. These firms are responsible for their own use of your information once it is shared with them.
• Co-counsel and intake providers who work with participating law firms on case review and client intake.
• Service providers who help us operate our pages and intake systems — for example, hosting, customer-relationship-management ("CRM"), call-recording, email/SMS delivery, lead-tracking certification (such as ActiveProspect TrustedForm), and analytics providers. Service providers are bound by contract to use your information only for the services they provide to us.
• Advertising and analytics platforms, including Meta Platforms, Inc., for measurement, optimization, and conversion tracking of our advertisements. We do not sell your information for monetary consideration. Some analytics interactions may constitute "sharing" of personal information for cross-context behavioral advertising under California law (see Section 7).
• Government agencies, regulators, or other parties if we are required to do so by law, legal process, or to protect our rights, the rights of others, or the security or integrity of our pages and systems.
• Successors in a corporate transaction, such as a merger, acquisition, financing, or sale of assets, subject to standard confidentiality protections.

We do not sell your information for monetary consideration. We do not knowingly share or sell information about consumers under 16 years of age.

4. Communications and SMS/phone consent

When you submit an intake form, you consent to be contacted by RLM, participating law firms, intake providers, or co-counsel by phone (including by autodialed and prerecorded calls) and by SMS at the phone number you provide, for the purpose of reviewing your potential claim. Standard message and data rates may apply. Consent is not a condition of obtaining any goods or services. You may opt out at any time by replying STOP to any SMS message or by asking the caller to remove your number from our contact list.

5. Cookies, tracking, and Meta Pixel

Our pages and the ads that lead to them use cookies, pixels, and similar technologies to measure performance and improve the experience. We use the Meta (Facebook) Pixel and Conversions API to measure the effectiveness of our advertisements on Facebook and Instagram and to deliver more relevant ads. You can manage your ad-personalization settings on Meta's platforms in your account preferences with those platforms.

You may also use your browser settings to refuse cookies. Some parts of our pages may not work as intended without cookies.

6. How long we keep information

We retain information for as long as needed to (a) conduct the claim-review process you initiated, (b) operate our pages and intake systems, (c) comply with applicable law and attorney-advertising recordkeeping requirements, and (d) defend against potential legal claims. Retention periods vary by data category and are kept no longer than reasonably necessary for those purposes.

7. Your California privacy rights (CCPA/CPRA)

If you are a California resident, you have the following rights under the California Consumer Privacy Act ("CCPA"), as amended by the California Privacy Rights Act ("CPRA"):

• Right to know what categories and specific pieces of personal information we have collected about you, the sources, the purposes, and the categories of third parties with whom we share or disclose it.
• Right to delete personal information we have collected from you, subject to certain exceptions (for example, where we need the information to complete a transaction or comply with a legal obligation).
• Right to correct inaccurate personal information.
• Right to opt out of sale or sharing of personal information. We do not sell personal information for monetary consideration. To the extent our use of analytics and advertising cookies constitutes "sharing" under California law, you may opt out by submitting a request to the contact below or by enabling a recognized opt-out preference signal (such as Global Privacy Control) in your browser.
• Right to limit use of sensitive personal information.
• Right to non-discrimination for exercising any of these rights.

To exercise any of these rights, contact us using the information in Section 11. We will respond within the time required by applicable law. We may need to verify your identity before responding to certain requests. You may also designate an authorized agent to act on your behalf, subject to verification.

Categories of personal information we collect (CCPA categories): identifiers; customer records (name, contact); protected classification characteristics (age, gender) where voluntarily provided; commercial information (interest in claim review); internet or network activity; geolocation (general region); audio information if a call is recorded; professional or employment-related information (such as occupational exposure history) where voluntarily provided; inferences drawn from the foregoing.

8. Information security

We use reasonable administrative, technical, and physical safeguards designed to protect the information we collect. No system is perfectly secure, however, and we cannot guarantee that the information you submit will never be subject to unauthorized access.

9. Children's privacy

Our pages and intake forms are not directed to children under 16, and we do not knowingly collect personal information from children under 16. If you believe we may have collected information from a child under 16, please contact us using the information in Section 11 and we will take appropriate steps to delete it.

10. Changes to this policy

We may update this Privacy Policy from time to time. When we do, we will revise the "Effective" and "Last updated" dates at the top of this page. We encourage you to review this policy periodically.

11. How to contact us

If you have questions about this policy or wish to exercise a privacy right, contact us at:

Reliable Legal Marketing
Privacy & Intake
privacy@reliablelegalmarketing.com